February 19, 2023

Website Design – Why SSL Certificate Is Important For SEO Ranking

KC-Web-Specialists-Website-Design-SSL-Certificate-Important-SEO-RankingPicture of SEO and Important Rankings
Basically, website design is the planning, creation and updating of websites that incorporate different elements to form a website. Elements such as usability, ergonomics, layout traditions, user-interface, navigation logic, layout and more, simplify the using of websites. When all these elements are combined with the fundamental principles of modern website design, the result is an excellent website design that meets the goals and expectations of the designer and the client.
Search Engine Optimization (SEO)
SEO is basically a set of rules for optimizing website design for search engines and to improve search engine rankings. It is a framework in which the whole process has guidelines, stages and a set of controls. Today, it is more important than ever that every website designer understand the true meaning of SEO and the potential it creates for every business. Search engines serve millions of users every day. With search engine optimization, the quality of your website is increased by making it user-friendly, faster and easier to navigate. 
SSL Certificates = Secure Websites
How important is SSL (Secure Sockets Layer)? SSL Certificates are a security measure for websites. They’re small data files that are installed on a web server, activating a padlock that establishes an encrypted connection between a web server and a browser. The URL is prefixed with “https:// ” rather than the standard (unsecured) “http://.” (The extra “s” stands for “Secure”). Google’s inclusion of websites using SSL certificates as a factor of their ‘trustworthiness’ for SEO rankings is one of the latest developments in website design.
Google’s official recommendation for securing websites with HTTPS is a best practice for all businesses and organizations to:
  • Optimize their search engine performance
  • Establish credibility with visitors
  • Maintain a professional web presence.
HTTPS:// On Websites Boosts SEO
Having an SSL certificate installed on your website makes a huge difference to Google by providing trusted websites in their SEO results. Having HTTPS:// means an SSL certificate has been installed ensuring that consumers can trust visiting your website. HTTPS pages will receive an SEO boost and be the default result for searchers. For website designers, the key will be to make sure they’ve implemented SSL certificates properly to ensure the best possible visitor experience and helping to avoid a temporary drop in SEO rankings.
Is Your Site Secure?
Confirming whether your site is secured with HTTPS makes sure that you have an SSL certificate properly installed on your server. It also confirms that there are no unsecured versions of the page using HTTP. When your webpage is not secured by an SSL certificate, ALL data submitted through your website could be intercepted by someone who is not supposed to have it – this includes contact forms, logins, chat logs and browsing patterns.
If your website is not secure, when a user clicks on the link he will be taken first to a page which provides an additional warning stating unequivocally that the data is unsecured and not safe and could be stolen. At this point, most users will not proceed any further into the website. This can be a liability and have negative effects on your website’s Google ranking factors.
Having an SSL Certificate has become a mandatory requirement in website design. Whether it’s a simple personal hobby blog website or any other, without an SSL Certificate, Google will penalize your website – meaning the website will be warned as non-secured. In some cases, it may even fail to load on all the popular web browsers such as Google Chrome, Bing or Mozilla Firefox.
By choosing KC Web Specialists, you can be sure that an SSL certificate is implemented into your website design to improve your SEO rankings. This will show visitors that your website is verified and safe from hackers. We are Kansas City’s experts at website design who will incorporate all the important elements into your website design, including SSL certificates.
At KC Web Specialists, a website designer will competently advise you and help create the most effective responsive website design for your purposes. 
Contact us ONLINE or call (913) 489-7866 ext 107 for Website Development, Search Engine Optimization (SEO), Mobile Responsive Web Design, Social Media Management, Website Maintenance, Blog Development & Writing.
Experts in How Business Gets Done on the Internet!TM

Veteran-owned, Award Winning, KC Web Specialists has been serving Kansas City and the surrounding suburbs for 19+ years.  KC Web Specialists, LLC. provides the finest Web design, Website developer, GEO, SEO and other Website development services for your business in these specialty areas:

Give us a call today at (913) 489-7866, or start a free evaluation above of your current situation. You can also use our Contact Us form. We will be glad to answer any questions you might have. Trust starts with a conversation. How can we help your company succeed? 

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KC Web Specialists LLC4.9
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Andy L.
1 week ago
Chris and his team did a marvelous job transforming my company's website. I highly recommend him as someone who does excellent work, uses technology well, and is very professional. Thanks again Chris!
Response from the owner:Thanks Andy and Marie. It's been a pleasure helping you with your Website design needs. Look forward to being your continued local design team.
Suzette M.
2 weeks ago
Everyone on the team at KC Web Specialists is skilled, caring, responsive and responsible. They did an awesome job creating our website (gcath.org) and answered probably 1,000 questions we had. They helped us stick to a reasonable time line to get this done, and were very patient with us as we figured out the various elements and functions we needed and wanted for our site. It's a comfort knowing they are not fading into the background now, but will be available for training and support moving forward as we need them. Pick this team for your next website need.
Response from the owner:Thank you Suzette. Being the Web design and SEO answer folks is what makes us happy :-) Glad the timeline worked for you all and look forward to being your ongoing local Website development support team. Thanks again.
Angela G.
1 month ago
They are very easy to work with. Creative, professional and keep your project on track! They even helped us with changes to our site long after our project was completed. I would recommend Chris and his team to anyone wanting to build a website!
Response from the owner:Hi Angela, thank you so much for the kind review. We like to think of ourselves as your local Web design partners. We're there when you need us. Whether it's two days from now or two years, the sites we build are made to last and we appreciate that we can help if/when the need arises. Thanks again,
Sandy B.
3 months ago
KC Web Specialists have it together. Period. I am President of a Kansas non-profit and we recently had their team work with us to create a new website. Every step of the process was a positive experience. Everyone was timely, professional, and thoroughly skilled at what they do.

In addition, I'd like to call out two people--Chris Nastav, the owner, and Jeff Forrester, a staff member who offers support and troubleshooting. You can't find more exceptional service anywhere.
Response from the owner:Hi Sandy, you're the best. Thank you so much for your trust in KC Web Specialists, LLC. for your non-profit Website design project. You and your team were fabulous to work with. Happy to be your local partner. Thank you again for the kind words.

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