September 28, 2021

Website Development: How do I Know When It’s Time To Update My Website?

The field of website development is ever-changing, and it often makes or breaks a consumer’s decision to purchase.

The field of website development is ever-changing, and it often makes or breaks a consumer’s decision to purchase. The design of your website affects SEO as well as the user’s experience, so if it is outdated or not performing optimally, you’re losing potential new customers at the search level as well as sales conversions. 

How do you know if your website needs updating?

There are several red flags that indicate that your website is outdated. If any of these apply, it’s due for an upgrade:

  • Slow Page Loading: 53% of users will abandon your page if it takes more than three seconds to load. Google has explicitly stated that this affects your ranking. 
  • Not Mobile Friendly: Nearly 60 percent of all web searches are now performed on a mobile device and Google uses a mobile-first index. This means that if your website design doesn’t function perfectly on every mobile device, you are probably losing business.
  • Technical Issues: Missing pages and broken links are frustrating to users, and crawl errors like these have a significant negative impact on SEO.
  • Old Content: The first thing we think of when we discuss regular new content is blogging, and that’s definitely important — a blog with only one or two old posts hurts more than it helps, but the content of your other pages is also important. Contact information, references, links, and products or services all need to be current.
  • Poor UX Design: UX means user experience. Irritating pop-ups, long drop-down menus, unnecessarily complicated password requirements, and sprawling site maps that are not intuitive are all examples of poor UX design.

KC Web Specialists offers a free, no-obligation SEO evaluation that checks these factors and many more. We use this information to recommend website development that will improve your SEO ranking and sales.

The Latest Trends In Website Development

As a business owner, you should know that many of your customers are constantly online and visit dozens of websites every day. This means that to win them over, you must stand out visually. The leading website development trends to add visual appeal include:

  • Dark Theme
  • 3D Elements
  • Hand Drawn Elements
  • Soft Shadows/Floating Elements
  • Blended Graphics and Photos
  • Realistic Textures
  • Abstract Visualization
  • Bold Typography
  • Neon Or Inharmonious Color Combinations
  • Asymmetrical Layouts

KC Web Specialists can help you understand all of these elements and decide which are right for your website updates.

For more information about website development from KC Web Specialists and to request a free consultation, click here or call (913) 489-7866, ext. 107.

KC WEB SPECIALISTS

(913) 489-7866, ext. 107

Overland Park, Kansas

 

KC Web Specialists Marketing Office

KC Web Specialists Accounting Office

1475 Walnut Street, Suite 16

401 W. Frontier Ln, Suite 200A

Kansas City, Missouri 64106

Olathe, Kansas 66061

Veteran-owned, Award Winning, KC Web Specialists has been serving Kansas City and the surrounding suburbs for 19+ years.  KC Web Specialists, LLC. provides the finest Web design, Website developer, GEO, SEO and other Website development services for your business in these specialty areas:

Give us a call today at (913) 489-7866, or start a free evaluation above of your current situation. You can also use our Contact Us form. We will be glad to answer any questions you might have. Trust starts with a conversation. How can we help your company succeed? 

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KC Web Specialists LLC4.9
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Andy L.
2 weeks ago
Chris and his team did a marvelous job transforming my company's website. I highly recommend him as someone who does excellent work, uses technology well, and is very professional. Thanks again Chris!
Response from the owner:Thanks Andy and Marie. It's been a pleasure helping you with your Website design needs. Look forward to being your continued local design team.
Suzette M.
2 weeks ago
Everyone on the team at KC Web Specialists is skilled, caring, responsive and responsible. They did an awesome job creating our website (gcath.org) and answered probably 1,000 questions we had. They helped us stick to a reasonable time line to get this done, and were very patient with us as we figured out the various elements and functions we needed and wanted for our site. It's a comfort knowing they are not fading into the background now, but will be available for training and support moving forward as we need them. Pick this team for your next website need.
Response from the owner:Thank you Suzette. Being the Web design and SEO answer folks is what makes us happy :-) Glad the timeline worked for you all and look forward to being your ongoing local Website development support team. Thanks again.
Angela G.
1 month ago
They are very easy to work with. Creative, professional and keep your project on track! They even helped us with changes to our site long after our project was completed. I would recommend Chris and his team to anyone wanting to build a website!
Response from the owner:Hi Angela, thank you so much for the kind review. We like to think of ourselves as your local Web design partners. We're there when you need us. Whether it's two days from now or two years, the sites we build are made to last and we appreciate that we can help if/when the need arises. Thanks again,
Sandy B.
3 months ago
KC Web Specialists have it together. Period. I am President of a Kansas non-profit and we recently had their team work with us to create a new website. Every step of the process was a positive experience. Everyone was timely, professional, and thoroughly skilled at what they do.

In addition, I'd like to call out two people--Chris Nastav, the owner, and Jeff Forrester, a staff member who offers support and troubleshooting. You can't find more exceptional service anywhere.
Response from the owner:Hi Sandy, you're the best. Thank you so much for your trust in KC Web Specialists, LLC. for your non-profit Website design project. You and your team were fabulous to work with. Happy to be your local partner. Thank you again for the kind words.

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